McDonald’s: Hot Honey Range

Collider came to us to help them bring a drop of hot honey to life for the latest McDonald’s Hot Honey range TVC.

Embroidering 500 individual t-shirts just wasn’t on the cards, so they brought in the big guns. With the help of local studio Mighty Boots, we utilised a combination of 2D and 3D animation and used a frame by frame movement style in order to give it the stop-motion feel the client required.

We were lovin’ it.

  • Client: McDonald’s Australia
    Creative Agency: DDB Group Sydney
    Media Agency: OMD Australia
    POS Agency: Akcelo
    CRM Agency: Digitas
    Production Company: Collider
    Animation/VFX: Chop + Mighty Boots
    Director: Dylan Duclos
    Photography Production: Sam I Am
    Photographer: Benito Martin

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